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BRAND
Ruby Love

ROLE
Art Director 
Property of Socialfly 
The Ask: An apparel company rooted in the belief that periods should never stop women from doing, being, and going partnered with Socialfly to foster an engaged community of mothers and tweens. The mission was to increase overall social engagements while amplifying brand awareness and introducing its products to a new line of consumers.

Tactical Approach: By creating shareable, relevant, and thumb-stopping creative via in-house productions and graphic design, Socialfly brought playful and educational content to the forefront.

Results: We successfully bolstered Ruby Love's online community and social engagement rate by +106% in just 5 months.
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