Challenge:  Produce an identity for NutraHack, a line of innovative nutritional supplements that help support brain function. NutraHack's target audience is anyone trying to gain an edge in our fast-paced, high stress, modern world. 

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Solution: The product line embodies a minimalistic, clean, and efficient-feeling aesthetic. The bottles are mostly white, with colorful accents that put emphasis on energy and power.  The website and social media posts often feature crisp white spaces along with earth tones that push the feeling of clarity, expertise, and productivity.

 

 

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